Member Rog… Posted August 21, 2020 Share Posted August 21, 2020 Could you kindly tell me what type of font are both LENOVO logos? Thank you. Link to comment
Solution Member Kev… Posted August 22, 2020 Solution Share Posted August 22, 2020 Neither is a straight setting of typeface (logotypes rarely are). The old logo may have started with, or been inspired by, Univers Extra Black Extended Oblique. Aeoenis, while too new to have anything to do with the original logotype, is also similar (especially for the n). For the new logo, Montserrat Alternates Bold is quite similar. Link to comment
Member Rog… Posted August 22, 2020 Author Share Posted August 22, 2020 3 hours ago, Kevin Thompson said: Neither is a straight setting of typeface (logotypes rarely are). The old logo may have started with, or been inspired by, Univers Extra Black Extended Oblique. Aeoenis, while too new to have anything to do with the original logotype, is also similar (especially for the n). For the new logo, Montserrat Alternates Bold is quite similar. Talking about the fonts used in the latest LENOVO logo, I found another type of font that can be used: "pf lindemann sans". Anyway, thank you very much for your answer. Link to comment
Member Kev… Posted August 22, 2020 Share Posted August 22, 2020 You asked “what type of font are both LENOVO logos,” and I addressed both—as I said above, the new logo is quite similar to Montserrat Alternates Bold. Neither logo is a straight setting of a typeface—both are custom lettering. Link to comment
Member Rog… Posted August 22, 2020 Author Share Posted August 22, 2020 4 minutes ago, Kevin Thompson said: You asked “what type of font are both LENOVO logos,” and I addressed both—as I said above, the new logo is quite similar to Montserrat Alternates Bold. Neither logo is a straight setting of a typeface—both are custom lettering. I appreciate you very much because you have been of great help! Thanks and regards. Link to comment
Member Kev… Posted August 23, 2020 Share Posted August 23, 2020 Sorry, Roger, but there was something about the way you phrased your first response that seemed to indicate you weren’t happy with the answer. I guess I misread it. Link to comment
Member Rog… Posted August 23, 2020 Author Share Posted August 23, 2020 Kevin don't worry. Also thank you very much again.👍 Link to comment
Member Pep… Posted September 1, 2020 Share Posted September 1, 2020 See the Brand Guide: https://issuu.com/lukaszkulakowski/docs/lenovo-visual-identity-guidelines Link to comment
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