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Identification of the font used in Zoella's instagram stories

Go to solution Solved by Kevin Thompson,

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So, I recently came across an interesting soft, rounded sans serif font used by Zoella (instagram : @Zoella) in her stories. I really liked it and tried finding it using other font identifying tools online, but unfortunately couldn't. 

Font looks very similar to Brandon soft font; but it's a little different. 

Please help me with the identification. 

Link to her profile : https://instagram.com/zoella?igshid=zi0qt3pfeh5z

( To find this image in her profile, go to her stories highlights — check for wallpaper — the second one is this picture ) 


Thanks in advance 🙂


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Ralf Herrmann

Well, it’s not just typeset and therefore hard to say what is part of the original font. The rounding for example might just be applied to the font and doesn’t have to be part of the font. 

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Riccardo Sartori

While I wholeheartedly agree with Ralf, I doubt the starting typeface in this particular case was Lemon Milk.

In my explorations to find a match among the many many geometric sans serifs with a similar |G|, I found a few with an |R| with a large bowl and a leg far from the stem, few with a narrow |L|, and none with such a symmetrical |S| with slightly sloped terminals.


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