I'm currently debating with my mom whether we should go with the funeral card from our funeral home, which has a limited selection of fonts and designs, or use a vendor like this one from the internet, or even design it ourselves. In any case, I particularly like this font - albeit quite plain - attached below. Can anyone tell me what it's called and where you might find a free downloadable alternative? Thank you.

It’s the Google web font Lora

Thanks!