Roger Zajac Posted August 21, 2020 Posted August 21, 2020 Could you kindly tell me what type of font are both LENOVO logos? Thank you.
Solution Kevin Thompson Posted August 22, 2020 Solution Posted August 22, 2020 Neither is a straight setting of typeface (logotypes rarely are). The old logo may have started with, or been inspired by, Univers Extra Black Extended Oblique. Aeoenis, while too new to have anything to do with the original logotype, is also similar (especially for the n). For the new logo, Montserrat Alternates Bold is quite similar.
Roger Zajac Posted August 22, 2020 Author Posted August 22, 2020 3 hours ago, Kevin Thompson said: Neither is a straight setting of typeface (logotypes rarely are). The old logo may have started with, or been inspired by, Univers Extra Black Extended Oblique. Aeoenis, while too new to have anything to do with the original logotype, is also similar (especially for the n). For the new logo, Montserrat Alternates Bold is quite similar. Talking about the fonts used in the latest LENOVO logo, I found another type of font that can be used: "pf lindemann sans". Anyway, thank you very much for your answer.
Kevin Thompson Posted August 22, 2020 Posted August 22, 2020 You asked “what type of font are both LENOVO logos,” and I addressed both—as I said above, the new logo is quite similar to Montserrat Alternates Bold. Neither logo is a straight setting of a typeface—both are custom lettering.
Roger Zajac Posted August 22, 2020 Author Posted August 22, 2020 4 minutes ago, Kevin Thompson said: You asked “what type of font are both LENOVO logos,” and I addressed both—as I said above, the new logo is quite similar to Montserrat Alternates Bold. Neither logo is a straight setting of a typeface—both are custom lettering. I appreciate you very much because you have been of great help! Thanks and regards.
Kevin Thompson Posted August 23, 2020 Posted August 23, 2020 Sorry, Roger, but there was something about the way you phrased your first response that seemed to indicate you weren’t happy with the answer. I guess I misread it.
Roger Zajac Posted August 23, 2020 Author Posted August 23, 2020 Kevin don't worry. Also thank you very much again.👍
Peppie Posted September 1, 2020 Posted September 1, 2020 See the Brand Guide: https://issuu.com/lukaszkulakowski/docs/lenovo-visual-identity-guidelines
Recommended Posts
Create an account or sign in to comment
You need to be a member in order to leave a comment
Create an account
Sign up for a new account in our community. It's easy!
Register a new accountSign in
Already have an account? Sign in here.
Sign In Now