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  • Cereal: a new corporate font for Airbnb

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    “After trying to find an available screen-optimized font system that would work for the company’s needs and coming up empty-handed, the company worked with typeface foundry Dalton Maag to create the new font.”

    www.adweek.com

    • very interesting! 1


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    Riccardo Sartori

    Posted

    Surprise, just another geometric sans!

    Without italics (or obliques) even, apparently.*

    * This is a trend I keep seeing: typefaces with dozens of weights, often several whidths too, but no italics nor obliques.

    But I find it especially baffling in a corporate type system.

    • Like 1

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